02
Jun
Customer experience management in simple terms is defined as the collection of process that is used to track and organize every interaction that has occurred between a customer and an organization. The main aim is to optimize interactions and gain customer loyalty. To manage this properly a strategic plan should be made. It is about knowing your customers to that level so that you are able to create and deliver personalized experiences. This will be helpful in enticing the customers which in turn makes them to turn out to be as a loyal customer. Gaining this depth of knowledge about…